H & M Hennes & Mauritz AB B (HMb)

Currency in SEK
177.0
-1.1(-0.59%)
Real-time Data·
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Fair Value
Day's Range
176.6177.5
52 wk Range
128.8194.3
Key Statistics
Prev. Close
178.1
Open
176.6
Day's Range
176.6-177.5
52 wk Range
128.8-194.3
Volume
88.6K
Average Volume (3m)
2.42M
1-Year Change
38.1691%
Book Value / Share
21.25
Fair Value
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Fair Value Upside
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HMb Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
154.7
Downside
-12.61%
Members' Sentiments
Bearish
Bullish
ProTips
Trading at a low P/E ratio relative to near-term earnings growth
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Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Strong Buy
Technical Indicators
Strong Buy
Moving Averages
Strong Buy

Analyst Ratings

1 Buy
12 Hold
13 Sell
Ratings:
26 analysts
Overall Consensus
Sell

Analysts 12-Month Price Target:

Average 154.7
(-12.61% Downside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
UBS
Hold168.00-5.25%169.00Maintain06/07/2026
Barclays
Sell157.00-11.45%150.00Maintain26/06/2026
Deutsche Bank
Hold155.00-12.58%160.00Maintain25/06/2026
UBS
Hold169.00-4.68%180.00Maintain28/05/2026
Barclays
Sell150.00-15.40%162.00Maintain21/05/2026

H & M Hennes & Mauritz AB B Earnings Call Summary for Q2/2026

  • H&M Q2 operating margin rose to 12% from 6.5% YoY, while gross margin improved to 56.6%; shares fell 1.87% on weak sales momentum.
  • Sales remained flat YoY despite 3% fewer stores, missing internal targets due to supply gaps in Western Europe and weak UK consumer sentiment.
  • Company eliminated regional sales layers, cut 100 Stockholm roles, and plans to optimize 25% of 4,000-store estate by year-end 2026.
  • Q3 gross margin expected neutral YoY; higher H2 2026 costs anticipated from digital infrastructure upgrades including new ERP systems.
  • Management targets 12-14% inventory-to-sales ratio long-term but will slow reduction pace to avoid product availability issues that hurt recent sales.
Last Updated: 25/06/2026, 06:24 pm
Read Full Transcript

Earnings

Latest Release
25/06/2026
EPS / Forecast
2.49 / 2.75
Revenue / Forecast
54.83B / 55.44B
EPS Revisions
Last 90 days

Dividends

Payout Ratio
Payout ratio (TTM)
Earnings retained
EPS 7.68%
Dividend Yield
3.99%
Industry Median 4.01%
Annualised payout
7.10
Paid annually
5-Years Growth
-7.79%
Growth Streak

HMb Income Statement

Compare HMb to Peers and Sector

Metrics to compare
HMb
Peers
Sector
Relationship
P/E Ratio
23.1x10.3x10.4x
PEG Ratio
0.920.550.02
Price/Book
8.4x2.6x1.4x
Price / LTM Sales
1.3x0.5x0.9x
Upside (Analyst Target)
−13.3%20.6%26.6%
Fair Value Upside
Unlock12.7%11.8%Unlock

H & M Hennes & Mauritz AB (publ) provides clothing, accessories, footwear, cosmetics, home textiles, and homeware for women, men, and children worldwide. It offers sportswear, shoes, bags, accessories, ready-to-wear, activewear, and jeans; interior products, including bed linens, towels and tablecloths, tableware, furniture, and lighting; and beauty products, such as make-up and fragrance collections. The company provides its products under the H&M, H&M HOME, H&M Move, H&M Beauty, COS, Cheap Monday, Weekday, Monki, & Other Stories, ARKET, and Singular Society brand names. In addition, it operates Sellpy, a broad digital platform for second-hand fashion and other products; Smartex.ai, a platform that detects faults in real time and helps in textile production; Syre, a platform which focuses on scaling textile-to-textile recycling primarily polyester; and A Retro Tale offers selected vintage and secondhand accessories, as well as provides collecting and sorting solutions to extend the useful life of no longer used garments through reuse and recycling under Looper Textile name. Further, the company operates seasonal vegetarian cafés and coffee shops. It offers its products through online and physical stores. H & M Hennes & Mauritz AB (publ) was incorporated in 1943 and is headquartered in Stockholm, Sweden.

Employees
97848
Market
Sweden

Ownership

Ownership Overview

Type
Common Stock Held% of Shares OutstandingMarket Value
Mutual Funds & ETFs
99.63M6.24%17.74B
Other Institutional Investors
1.11B69.76%198.27B
Public Companies & Retail Investors
383.16M24.00%68.22B
Total
1.6B100.00%284.23B

Top Holders

Holder
% of holding
Shares Held
Date Reported
Value (In 1,000s)
Ramsbury Invest AB62.97%1,005,207,904178,977,267
AMF Fonder AB1.76%28,039,0274,992,349

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FAQ

What Is the H&M B (HMb) Stock Price Today?

The H&M B stock price today is 177.0 SEK.

What Stock Exchange Does H&M B Trade On?

H&M B is listed and trades on the Stockholm Stock Exchange.

What Is the Stock Symbol for H&M B?

The stock symbol for H&M B is "HMb."

Does H&M B Pay Dividends? What’s The Current Dividend Yield?

The H&M B dividend yield is 4.08%.

What Is the H&M B Market Cap?

As of today, H&M B market cap is 283.04B SEK.

What Is H&M B's Earnings Per Share (TTM)?

The H&M B EPS (TTM) is 7.7.

When Is the Next H&M B Earnings Date?

H&M B will release its next earnings report on 24/09/2026.

From a Technical Analysis Perspective, Is HMb a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Strong Buy.

How Many Times Has H&M B Stock Split?

H&M B has split 4 times.

How Many Employees Does H&M B Have?

H&M B has 97848 employees.

What is the current trading status of H&M B (HMb)?

As of 04/08/2026, H&M B (HMb) is trading at a price of 177.0 SEK, with a previous close of 178.1 SEK. The stock has fluctuated within a day range of 176.6 SEK to 177.5 SEK, while its 52-week range spans from 128.8 SEK to 194.3 SEK.

What Is H&M B (HMb) Price Target According to Analysts?

The average 12-month price target for H&M B is 154.7 SEK, with a high estimate of 200 SEK and a low estimate of 114 SEK. 1 analysts recommend buying the stock, while 13 suggest selling, leading to an overall rating of Sell. The stock has an -12.61% Downside potential.
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