🚀 AI-picked stocks soar in May. PRFT is +55%—in just 16 days! Don’t miss June’s top picks.Unlock full list

Morgan Stanley growing increasingly bullish on Ford

Published 16/05/2024, 01:44 am
© Reuters.
F
-

Morgan Stanley expressed increased optimism about Ford Motor (NYSE:F) in an investment research note Wednesday after it hosted an investor bus tour that included extensive meetings with the company's senior management team.

During the three-hour session, Ford's CEO, CFO, and other key executives shared insights into the company's strategic direction, which, according to analysts, shows a promising shift.

The firm highlighted that Ford, much like Tesla, is reallocating resources and focusing on the digital and data-driven aspects of the mobility ecosystem. This pivot involves moving away from the more capital-intensive and commoditized components of electric vehicles (EVs) to capitalize on the valuable data generated by these vehicles.

Analysts believe that this shift from traditional manufacturing to a business model centered on data and services will become increasingly apparent. The firm emphasizes that car companies capable of capturing and monetizing real-world data will likely succeed in the race for AI supremacy in the "Internet of cars."

Despite acknowledging that substantial work remains, analysts left Dearborn with a more optimistic outlook. Noting significant improvements in Ford's capital discipline, the firm reiterated Ford as their Top Pick, underscoring their growing bullish stance on the automaker's strategic evolution and future potential.

Latest comments

Risk Disclosure: Trading in financial instruments and/or cryptocurrencies involves high risks including the risk of losing some, or all, of your investment amount, and may not be suitable for all investors. Prices of cryptocurrencies are extremely volatile and may be affected by external factors such as financial, regulatory or political events. Trading on margin increases the financial risks.
Before deciding to trade in financial instrument or cryptocurrencies you should be fully informed of the risks and costs associated with trading the financial markets, carefully consider your investment objectives, level of experience, and risk appetite, and seek professional advice where needed.
Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. The data and prices on the website are not necessarily provided by any market or exchange, but may be provided by market makers, and so prices may not be accurate and may differ from the actual price at any given market, meaning prices are indicative and not appropriate for trading purposes. Fusion Media and any provider of the data contained in this website will not accept liability for any loss or damage as a result of your trading, or your reliance on the information contained within this website.
It is prohibited to use, store, reproduce, display, modify, transmit or distribute the data contained in this website without the explicit prior written permission of Fusion Media and/or the data provider. All intellectual property rights are reserved by the providers and/or the exchange providing the data contained in this website.
Fusion Media may be compensated by the advertisers that appear on the website, based on your interaction with the advertisements or advertisers.
© 2007-2024 - Fusion Media Limited. All Rights Reserved.