Almost a decade after the Apple (NASDAQ:AAPL) Watch made its debut, Apple has launched another ground-breaking hardware offering, the Apple Vision Pro - an augmented reality headset which is ushering in a new era for spatial computing.
With the introduction of visionOS, the world's first spatial operating system, Apple Vision Pro brings a three-dimensional user interface controlled by natural inputs like a user's eyes, hands and voice.
The much-anticipated headset was unveiled during the developer's conference at Apple Park, which aims to "seamlessly blend the real world and the virtual world," according to Apple CEO Tim Cook.
The Vision Pro, with its two-hour battery life, is expected to launch early next year in the US.
However, its hefty price tag of A$5,000 is significantly higher than other virtual reality headsets on the market, including Meta's recently announced Quest 3, which is retailing for US$499 in the United States.
Welcome to the era of spatial computing with Apple Vision Pro. You’ve never seen anything like this before! pic.twitter.com/PEIxKNpXBs— Tim Cook (@tim_cook) June 5, 2023
“New era in computing”
Introducing the product on Apple's website, Cook said: "Today marks the beginning of a new era for computing.
“Just as the Mac introduced us to personal computing and the iPhone introduced us to mobile computing, Apple Vision Pro introduces us to spatial computing.
“It unlocks incredible experiences for our users and exciting new opportunities for our developers."
Immersive AR environment.
Personal movie theatre
Apple Vision Pro boasts two ultra-high-resolution displays that can transform any space into a personal movie theatre.
Apple’s immersive video, with its 180-degree high-resolution recordings and spatial audio, provides a range of immersive videos that transport users to entirely new places.
In addition, the immersive audio system creates an unparalleled cinematic experience.
First 3D camera
The headset is also loaded with Apple's first three-dimensional camera, enabling spatial photos and videos that enable users to relive their moments.
Spatial computing also unlocks new possibilities for gaming, offering titles that span a spectrum of immersion and transport gamers to captivating virtual worlds.
Utilising its spatial capabilities, the wearable device provides a lifelike experience where participants appear in life-size tiles, and the audio is spatially matched to their positions.
Spatial photos and videos.
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