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William Blair holds Under Armour at Market Perform rating

Published 13/12/2024, 09:02 am
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On Thursday, William Blair maintained its Market Perform rating on Under Armour (NYSE:UA), Inc. (NYSE: UAA), acknowledging the potential in the brand's strategic shift towards a more premium market position. The firm recognizes the upcoming product launches and a unified brand campaign as positive steps that could enhance Under Armour's brand appeal. With the stock trading at an EV/EBITDA of 13.1x and showing strong momentum with a 52% gain over the past six months, InvestingPro analysis suggests the stock is currently undervalued relative to its Fair Value.

The analyst from William Blair noted that while there is optimism around the brand's revamp and potential for increased brand visibility, the current estimates for the out-years might be at risk. This caution stems from projections that are below consensus, suggesting that there may be challenges ahead in achieving these estimates. According to InvestingPro data, 11 analysts have revised their earnings upwards for the upcoming period, with forecasts indicating a return to profitability this year despite current challenges.

Under Armour faces several risks as it works to maintain and develop its brand and product lineup. The company operates in a highly competitive industry, which demands continuous innovation and strong brand presence. Additionally, the company has experienced high turnover rates among its senior management, which could potentially impact its strategic direction and execution. The company's financial health score from InvestingPro is rated as "FAIR," with a current ratio of 2.18 indicating strong liquidity to meet short-term obligations.

Another point of consideration is the majority voting control held by CEO Kevin Plank, which could influence the company's decision-making process and governance. This factor is important for investors to consider when evaluating the company's future prospects and its ability to navigate the competitive landscape.

In summary, while William Blair sees potential in Under Armour's strategic initiatives, it advises that the stock is currently valued in line with its future earnings potential. The firm has therefore reiterated its Market Perform rating on the shares, signaling a neutral stance on the company's investment outlook.

In other recent news, Under Armour Inc (NYSE:UAA). has been the focus of several significant developments. The company has reaffirmed its fiscal 2025 full-year outlook and outlined strategic initiatives to strengthen its brand and enhance shareholder value. These efforts include streamlining its product creation engine, enhancing marketing strategies, and executing market-specific commercial strategies.

Baird and Citi have maintained Neutral ratings on Under Armour, with Baird keeping a steady price target of $10.00, while Citi raised its price target to $12.00. Needham initiated coverage on Under Armour with a Hold rating, citing the need for evidence of sustainable growth before altering their position. Telsey Advisory Group adjusted its outlook on Under Armour, raising the price target to $10, while maintaining a Market Perform rating.

These ratings and target adjustments followed Under Armour's recent financial performance, which exceeded expectations in terms of operating income and earnings per share, despite a decline in sales. Under Armour reported a 11% decrease in revenue to $1.4 billion in Q2, along with a decrease in e-commerce sales. However, the company is shifting its focus towards premiumization and enhancing direct-to-consumer channels.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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