Seven years ago, party card game manufacturer Cards Against Humanity (CAH) took a political stand when it invited its customers to purchase a small fraction of a parcel of land along the US-Mexico border, in an area where the Trump Administration proposed to build a wall.
About 150,000 individuals paid US$15 to participate in the act of political activism, which successfully cordoned off the piece of undeveloped land and blocked any attempts to build a wall through it.
Now, CAH is calling on its 150,000 backers to participate in a lawsuit against Elon Musks’ SpaceX, which has allegedly been trespassing on the private parcel and dumping gravel, equipment and rubbish on the land.
Picture: Cards Against Humanity showcased the damage done by SpaceX with before and after images.
The card game company is now suing SpaceX for US$15 million, with an offer to split the net proceeds among all of its original subscribers for a pay out of up to $100 each.
How did it all go down?
According to CAH, SpaceX was constructing something nearby when the company chose to store equipment and materials on the private land.
When confronted with the reality of who owned the land, SpaceX allegedly offered CAH a 12-hour window to accept an ultimatum for a “lowball offer for less than half our land’s value”.
CAH, which is known for its irreverent humour and strong political statements, responded with a request for Elon Musk to copulate with himself and said they’d see him in court.
The company is now suing SpaceX, not only for trespass but also for damages to vegetation on the plot and to Cards Against Humanity’s reputation.
“Why do we need to do this? Even if Musk un-f****s our land, that doesn’t un-f*** the damage he’s done to our reputation,” a statement on the website dedicated to the lawsuit ‘ElonOwesYou100Dollars.com’ reads.
“150,000 people gave us their hard-earned money, and in exchange we vowed to protect this land from racist billionaires and their dumb vanity projects.
“If we win, we’ll equally split the lawsuit's net proceeds among all 150,000 of our original subscribers, up to $100 each.
“While this isn’t enough to compensate our subscribers for the anguish they’ve suffered witnessing Elon Musk defile their once-verdant land – where wild horses galloped freely in the Texas moonlight – we think it’s a pretty good start.”
Cards Against Humanity goes on to say their reputation as a company that delivers on outrageous promises is on the line, and that they’d be using every legal tool at their disposal to protect the land “from bullies like Trump and Musk”.
SpaceX has yet to respond at present. There has also been no response from Elon Musk himself, although if past experience is anything to go by, he’ll soon be offering some sort of reply on X, formerly known as Twitter.
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