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Animoca Brands subsidiary Darewise Entertainment to launch first metaverse ecosystem token on Bitcoin

Published 15/09/2023, 10:15 am
© Reuters.  Animoca Brands subsidiary Darewise Entertainment to launch first metaverse ecosystem token on Bitcoin
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Animoca Brands Corporation Ltd subsidiary Darewise Entertainment has entered a strategic partnership with Horizen Labs to realise its vision of launching the first-ever metaverse token for the Bitcoin ecosystem.

Under the arrangement, Horizen Labs will provide technical token, development and consulting services to Darewise Entertainment, the force behind the Life Beyond Gaming Metaverse.

Darewise Entertainment plans to introduce the token that will be the first of its kind to power an entire ecosystem on Bitcoin for gaming, brands and IRL experiences, making Life Beyond the first gaming metaverse to use the token for in-game assets, virtual lands and others.

“Untapped opportunity”

​"With the advent of the Ordinals protocol, we're witnessing a pivotal moment for Bitcoin as it extends its reach and introduces the concept of culture,” Animoca Brands co-founder and executive chairman Yat Siu said.

“High-quality gaming is one of the keys to mass adoption, and we're thrilled that our AAA studio Darewise Entertainment is working on this untapped opportunity in partnership with Horizen Labs, a pioneer and expert in its field."

​The Darewise Entertainment team, comprising AAA gaming veterans with the support of the Animoca Brands network, and Horizen Labs, a pioneer in blockchain and tokenised experiences, represent some of the most experienced teams in the Web3 space.

​​Collective effort

Darewise Entertainment co-founder and chief executive officer Benjamin Charbit added: “We're still in the early innings, but the potential for Bitcoin to become more than just a store of value is immense.

“To achieve that potential, we need to roll up our sleeves and build, and that's the essence of our partnership with Horizen Labs.

“We're joining forces to contribute to the foundational infrastructure that the Bitcoin ecosystem needs to truly flourish.

“This is about collaboration, community, and contributing to a collective effort that could redefine the digital landscape.”

Technological innovation

Horizen Labs will contribute to the expansion of the Ordinals ecosystem by providing a variety of technological services, including guidance on tokenomics and the development of essential tools and apps.

“We are beyond thrilled to be working with Darewise Entertainment and Animoca Brands on this project,” Horizen Labs chief executive officer Robert Viglione said.

“Our long history with Bitcoin, from which the Horizen ecosystem grew, makes this an inspiring project for us to contribute to.”

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