Animoca Brands Corporation Ltd has sold out Season 2 of Publisher NFTs, generating US$333,907 in upfront and ongoing revenue for 168 educators who co-authored the content.
The Season 2 sale of 720 Publisher NFTs, created by Animoca subsidiary TinyTap and hosted by Open Campus, generated 538,560 EDU tokens.
Publisher NFTs are a new concept in education introduced by TinyTap to empower, reward and incentivise educational content creators and publishers.
A code-free Web2 platform is provided, enabling educators to create and share interactive educational content and to receive a revenue share when that content is used by learners.
It also provides digital property rights, effectively giving creators new autonomy and earning potential.
Revenue share
Each creator receives 50% of the net proceeds from the initial sale of their NFTs, plus a 10% ongoing share of the revenue generated by the content following co-publishing efforts by the NFT holder.
Additionally, a creator royalty consisting of 5% of the secondary sale of their NFTs is provided.
Holders who buy Publisher NFTs become co-publishers of the content linked to the NFTs and receive a share of up to 80% of the revenue generated by the content associated with their NFTs when they promote and market the content.
Empowering education content creators
“The Season 2 Publisher NFTs sale by Open Campus and TinyTap marks a pivotal moment in the march of educational content toward becoming a new asset class,” Animoca Brands co-founder and chairman Yat Siu said.
“This success underscores the immense potential of digital property rights to unlock new earning opportunities for educators in the digital age."
TinyTap chief executive officer Yogev Shelly added: “This milestone is not just about providing better earning opportunities for educators; it's about building a future in which communities play a pivotal role in shaping curricula and empowering teachers and content creators to pave a path toward true educational autonomy.”