Piper Sandler raises Visa stock price target to $368

Published 25/01/2025, 12:12 am
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The company's efforts to integrate AI into its services are expected to continue, particularly with updates to its Visa Account Attack Intelligence (VAAI) and the integration of GenAI into its technology stack. Piper Sandler's analysts believe that these advancements will enable Visa to further decrease fraud losses over time. With the stock currently trading above its InvestingPro Fair Value, investors seeking detailed valuation analysis can access comprehensive Pro Research Reports covering Visa and 1,400+ other top US stocks through InvestingPro. With the stock currently trading above its InvestingPro Fair Value, investors seeking detailed valuation analysis can access comprehensive Pro Research Reports covering Visa and 1,400+ other top US stocks through InvestingPro.

The company's efforts to integrate AI into its services are expected to continue, particularly with updates to its Visa Account Attack Intelligence (VAAI) and the integration of GenAI into its technology stack. Piper Sandler's analysts believe that these advancements will enable Visa to further decrease fraud losses over time. With the stock currently trading above its InvestingPro Fair Value, investors seeking detailed valuation analysis can access comprehensive Pro Research Reports covering Visa and 1,400+ other top US stocks through InvestingPro.

The company's efforts to integrate AI into its services are expected to continue, particularly with updates to its Visa Account Attack Intelligence (VAAI) and the integration of GenAI into its technology stack. Piper Sandler's analysts believe that these advancements will enable Visa to further decrease fraud losses over time.

Visa's focus on long-term investment in AI is seen as a reflection of its financial incentives to reduce operational expenses related to fraud and customer service. The payment giant's financial scale and access to large proprietary data sets are viewed as key factors that will allow it to benefit from AI investments.

The firm also noted that Visa's position as a technology-driven leader in the payments industry is consolidated by its ongoing commitment to improving network security and its proactive approach to leveraging AI to safeguard against fraudulent activities.

In other recent news, Visa Inc (NYSE:V). has been involved in a series of significant developments. The company has been accused of neglecting illicit revenue streams from the website OnlyFans, according to a whistleblower complaint filed with the U.S. Treasury's Financial Crimes Enforcement Network. Visa and Mastercard (NYSE:MA) were allegedly aware of their networks being used for payments related to illegal content on the platform since 2021.

Simultaneously, Visa has made a strategic investment in Nigerian fintech Moniepoint, underlining its commitment to supporting the growth of small and medium-sized enterprises across Africa. This move is a significant step in promoting financial inclusion and shaping the future of digital payments on the continent.

Analyst firm Seaport Global Securities recently upgraded Visa's stock from Neutral to Buy, citing the company's increased focus on the U.S. market as a potential driver of revenue and earnings growth. In contrast, Mastercard was downgraded due to its higher international exposure, which could limit its revenue upside.

Visa has also completed the acquisition of Featurespace, a firm specializing in AI technology for payments protection. This acquisition aims to enhance Visa's fraud detection and risk-scoring capabilities, offering advanced security measures to customers worldwide.

Lastly, Susquehanna has reaffirmed its positive stance on Visa, raising the stock's price target to $375 from $339. This adjustment reflects confidence in Visa's strategic approach to developing value-added services and new payment flows, particularly in the commercial sector. These developments represent recent advancements in Visa's ongoing operations.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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