Equifax Australia Group Pty Limited, a data analytics company, provides credit information and analysis. It offers data-based business intelligence services, including credit related decision support services, data, software, and marketing information services. The company provides products, services, and solutions, which enable its customers to manage credit and other financial risks, such as consumer credit reporting, fraud, and commercial credit reporting, as well as offers third party data and other services. It also offers data related products and services comprising consulting, marketing analytics and modeling, data integration and enhancement, campaign management, and customer and marketing segmentation tools. In addition, the company provides assistance and retrieval services to its members to assist in preventing fraudulent use of financial cards, passport, and lost or stolen mobile phones, as well as retrieves lost or stolen keys and luggage. Further, it offers business information services in Singapore and Malaysia. Equifax Australia Group Pty Limited was formerly known as Veda Group Pty Limited and changed its name to Equifax Australia Group Pty Limited in March 2017. The company was founded in 1967 and is based in North Sydney, Australia. As of February 25, 2016, Equifax Australia Group Pty Limited operates as a subsidiary of Equifax Inc.