Bell Financial Group Limited is an Australia-based provider of full service and online broking, investment and financial advisory services to private, institutional and corporate clients. The Company operates through four segments: Technology & Platforms, Products & Services, Retail, and Institutional. Technology & Platforms segment is engaged in providing technology and platforms, including online broking. Products & Services segment is engaged in providing margin lending, cash, portfolio administration and superannuation solutions products and services. Retail segment is engaged in providing traditional retail client broking (retail client focus). Institutional segment is engaged in providing traditional wholesale client broking (institutional and wholesale client focus). The Company’s subsidiaries include Bell Potter Platforms Pty Ltd, Third Party Platform Pty Limited, Bell Potter Capital Limited, Bell Potter (US) Holdings Inc and Bell Potter Securities (US) LLC.